A little-noticed species monitoring started, and zoologist Long Yongcheng felt that he had "no regrets in this life".

　　On November 18, 2017, in a conference room of the Forestry Department of Yunnan Province, Long Yongcheng, with gray hair, said with emotion: "All my dreams have blossomed!"

　　On the same day, the "Yunnan Golden Monkey Dynamic Monitoring Project" was announced. This project, involving 8 institutions including Yunnan University, Dali University and related nature reserves, and funded by Southwest Project Center of Alashan SEE Ecological Association, is the first synchronous dynamic monitoring of Yunnan golden monkey population in China.

　　Long Yongcheng, who has been roaming in Yunnan Golden Monkey Kingdom for 30 years, has been calling for a national investigation of Yunnan Golden Monkey. He said that with the reduction of virgin forest area, Yunnan golden monkey is facing the crisis of disappearing. As a national treasure, Yunnan golden monkey, who is also dressed in black and white, has not received the same care and favor as the giant panda. "The giant panda has conducted four national surveys, but the Yunnan golden monkey has not once."

　　In March 2017, Yang Zongliang, a representative of the National People’s Congress, submitted the "Proposal on Strengthening the Protection of Yunnan Golden Monkey" written by scientists such as Long Yongcheng to the Fifth Session of the Twelfth National People’s Congress. The Ministry of Environmental Protection replied that it is necessary to "accelerate the population monitoring and habitat restoration of Yunnan golden monkey".

　　"So far, there are less than 3,000 existing 15 groups of Yunnan golden monkeys. Few people have seen them. Many people still can’t imagine what kind of animal Yunnan golden monkey is. " Long Yongcheng said.

　　They have been missing for more than half a century.

　　And he himself is familiar with this animal.

　　In his eyes, Yunnan golden monkey with white face and red lips has a pair of "the most human-like face in the world" and "the most beautiful natural red lips in the world", which is one of the most beautiful animals on earth.

　　In many ways, Yunnan golden monkeys all behave like human beings. Long Yongcheng saw their "collective lunch break" at close range.

　　One afternoon in April this year, azaleas were in full bloom in Samage forest area of Baima Snow Mountain National Nature Reserve in Yunnan. A few minutes ago, more than 400 Yunnan golden monkeys, which were jumping up and down in the hemlock forest in Yunnan, more than 30 meters high, suddenly quieted down and all entered the lunch break.

　　Long Yongcheng and local monkey guard Yu Zhonghua, who were close at hand, did not dare to make any noise. They sat down on the spot and quietly accompanied the Yunnan golden monkey. They know that Yunnan golden monkey has the habit of taking a lunch break, usually between 12: 00 and 14: 00 every day.

　　Few people have such luck to accompany them. Yunnan golden monkey is a world-class rare animal endemic to China, and its population is extremely rare. It was listed as a national first-class protected species in the 1970s, and it is also an endangered species in the red list of IUCN species. It is only distributed in five counties of Deqin, Weixi, Lanping, Yulong and Yunlong in northwest Yunnan and the alpine primeval forest on the top of the snow-capped mountain in Mangkang County in southeast Tibet, and it is the highest-altitude primate in the world.

　　According to Ma Yuanye, a researcher at Kunming Institute of Zoology, Chinese Academy of Sciences, this mysterious snow mountain spirit first appeared in a report by a Frenchman in 1871, but the content of the report was based on hearsay. In 1890, two Frenchmen captured seven Yunnan golden monkeys in Deqin County, Yunnan Province, and the museum in Paris preserved their skulls and skins. Seven years later, French zoologist Miller Edward made a scientific description of Yunnan golden monkey for the first time based on these specimens.

　　However, in the following more than half a century, the mysterious Yunnan golden monkey lost news.

　　It was not until the 1960s that the Kunming Institute of Zoology, Chinese Academy of Sciences made a continuous scientific investigation of Yunnan golden monkey, which made people know that there were such beautiful, elegant and breathtaking monkeys in the world.

　　However, the Yunnan golden monkey with a "charming smile" is in a worrying living situation. In 2015, the Ministry of Environmental Protection and the Chinese Academy of Sciences jointly published the Red List of Biodiversity in China, which showed that the Yunnan golden monkey population was rare and its distribution area was narrow, belonging to endangered species. In recent years, through the establishment of nature reserves, artificial intervention grouping and other measures, the population of Yunnan golden monkey has steadily increased, but due to overfishing and hunting and habitat loss, the population and habitat of Yunnan golden monkey are still facing serious threats.

　　According to Long Yongcheng, although three national reserves and one provincial reserve have been established for Yunnan golden monkey, there are still some monkeys outside the reserve. For example, there are about 350 monkeys in Laojun Mountain in Lijiang, which are the most endangered among the three gene banks of Yunnan golden monkey, and are completely out of the reserve. There are more than 400 monkeys in Baima Snow Mountain Reserve, which has overflowed the reserve for more than 10 years. These problems need to be solved urgently.

　　Guo Huijun, deputy director of the Forestry Department of Yunnan Province, bluntly said that since the first scientific record of Yunnan golden monkey in 1897, the two geographical distribution and population surveys conducted so far were in the 1990s and 2005, and the scientific data need to be updated urgently.

　　A person’s 10 years

　　In the early 1980s, Long Yongcheng, who graduated from Sun Yat-sen University and was assigned to work in Kunming Institute of Zoology, Chinese Academy of Sciences, like other researchers in the institute, had never seen a live Yunnan golden monkey. At that time, "there was no photo of Yunnan golden monkey in the world".

　　Over the past 30 years, researchers from Kunming Institute of Zoology and other related research institutions have struggled and walked alone on the deserted barren hills with heavy bags on their legs, tracking the elves who are hiding from human beings.

　　Among these scientists, the most legendary is Long Yongcheng.

　　In 1987, after retrieving 15 Yunnan golden monkey skeletons from Deqin County alone, Long Yongcheng realized that this unknown peerless treasure was rapidly dying out.

　　At that time, Kunming Institute of Zoology had begun a systematic scientific research on Yunnan golden monkey. Long Yongcheng put forward the topic of investigating the geographical distribution and population number of Yunnan golden monkey, which was supported by the institute.

　　He underestimated the practical difficulties faced by this subject. The journey to find Yunnan golden monkey was so long and arduous that it took him 10 years to finish the project.

　　At first, most local forestry bureaus didn’t know whether there were Yunnan golden monkeys in China. Long Yongcheng, who was "half-hearted", could only ask fellow villagers in rural markets or villages and ask the hunters in the village to be guides.

　　In Deqin, Yunlong, Lijiang and other places in northwest Yunnan, most local people know Yunnan golden monkey. They call this kind of monkey "Daqing monkey", "White monkey" and "Flower monkey", which is different from another kind of monkey with yellow hair and short tail and likes to disturb crops. "This kind of monkey with nose facing the sky never steals crops."

　　However, the Yunnan golden monkey, which never disturbs people, has always been the target of local hunting. People eat their meat and exchange a monkey bone for nearly 100 kilograms of rice; They were made into swaddling clothes with their skins. According to Long Yongcheng’s explanation, "Yunnan golden monkey skin has anti-corrosion effect, and all three children brought up are intact. The swaddling clothes made of sheepskin will be corroded by urine and can only bring up one child. "

　　Monkeys living in the deep forests of steep canyons have a large range of activities and are very difficult to track. If you are lucky, you can see the monkeys waiting day and night on the mountain ridge or the fir tree 30 to 40 meters high in half a month or a month. If you are unlucky, you won’t see each other for a month or two.

　　The most difficult task is to establish a long-term field research base in Baima Snow Mountain Nature Reserve at an altitude of 4,300 meters. The so-called base is just a few simple wooden houses built on the alpine lawn. It is the establishment of this base that has enabled the scientific community to obtain valuable information about four Yunnan golden monkey groups in the region.

　　There is almost no communication and sound transmission between the monkeys in the reserve, and they are all in a state of "isolation". This self-protection makes it difficult for researchers to find them, especially some smaller monkeys.

　　Based on years of experience in finding monkeys in the forest, Long Yongcheng relied on feces to judge and track the whereabouts of monkeys. In Dashangou, northwest Yunnan, it took him 10 years to complete the accurate geographical location investigation and preliminary population estimation of Yunnan golden monkey, which laid an important foundation for later scientific research.

　　"Few people can match his understanding of Yunnan golden monkey." Qian Xiaohua, president of Alashan SEE Ecological Association, said.

　　Many years later, Long Yongcheng was invited to give a speech at the graduation ceremony of his alma mater, saying, "I have only done research and protection of Yunnan golden monkey for more than 30 years. For 10 years, I just searched for Yunnan golden monkey alone in the virgin forest of snowy plateau — — Of course, there is no competition in this kind of work. As long as you can persist, you will always gain something. "

　　Turn excellent hunters into excellent animal protectors.

　　Ten years ago, Zhang Zhimin, a former hunter, worked as a guide for Long Yongcheng to visit the monkeys in Laojun Mountain in Lijiang.

　　Now, he is a local Yunnan golden monkey guard. As long as he sees hunting condoms in the mountains, he can roughly judge who laid these condoms, what animals they were "laid" and what impact they will have on Yunnan golden monkeys.

　　When he was a guide for Long Yongcheng, after breakfast every day, the two of them put the leftovers in plastic bags and walked for more than ten hours in the desolate and low-visibility primitive alpine forest. Many times, I didn’t even have time to stop to eat. I didn’t go back to the camp built with branches until it was dark. I put the food I carried out and brought back back into the pot and cooked it with dinner.

　　After more than five months of inseparable outdoor life, we not only found out the range of activities and approximate population of the two monkeys in Laojun Mountain, but also turned Zhang Zhimin, a "hunter", into a "protector" of Yunnan golden monkey.

　　As an experienced hunter, Zhang Zhimin is familiar with all kinds of "animal paths" and "bird paths" in the mountains. He used the knowledge of hunters to deal with poaching, which made him famous. In order to protect the monkeys, he and the local villagers traveled all over Laojun Mountain. "The trip is enough to circle the earth." Their field tracking and patrol have enabled the monkeys to live a stable life. Today, the number of Yunnan golden monkeys in Laojun Mountain has increased from more than 100 to about 350. In 2013, Zhang Zhimin won the first prize of "Pioneer Award for Natural Environmental Protection" of Ford Motor Environmental Protection Award.

　　In Xiangguqing, a forest area in Samage, Tacheng Town, Weixi County, 120 kilometers away from Shangri-La, there is also a monkey guard team transformed from hunters.

　　The Monkey Guard was established in 1998. In the past 20 years, the team members have walked through the steep mountains and kept company with the monkeys in the ice and snow. "Everyone wears out three pairs of rubber shoes every month." After many hardships, we have mastered the basic activities of monkeys, realized the comprehensive protection and management of monkeys, and regularly fed Yunnan golden monkeys, which greatly increased the number of monkeys.

　　Nowadays, Xiangguqing, a tiny place with less than 100 square kilometers, has been home to nearly 1,000 Yunnan golden monkeys, making it the easiest place to see Yunnan golden monkeys in the world. Domestic and foreign dignitaries, researchers, environmentalists and tourists have come here to watch monkeys, and China wildlife protection has also attracted the attention and attention of the international community.

　　According to the experience of Laojunshan and Xiangguqing, Yunnan has established several routes in Baima Snow Mountain and Tianchi in Yunlong County, and Yunling Provincial Nature Reserve in Lanping County to carry out long-term patrol monitoring of Yunnan golden monkey.

　　"The hunter is a veritable zoologist. The fundamental way to protect wild animals is to turn excellent hunters into excellent animal protectors. " Long Yongcheng said.

　　Protecting Yunnan golden monkey protects more than 5% of the virgin forest in China.

　　In the investigation on Baima Snow Mountain, Long Yongcheng and the guide had to wear all the warm clothes such as duck down clothes, duck down vests and sweaters in the morning, and they were still shivering with cold. They dare not make a fire for fear of disturbing the sleeping monkeys.

　　At 7: 30, the genius lights up. The monkeys gradually wake up, and they begin to move and eat breakfast — — Feeding on the pineapples in the trees.

　　Usnea is a lichen fungus parasitic on the crown of fir, which lives by absorbing the nutrition of fir. Too much pine will affect the growth of fir. The fir forest provides food and shelter for the monkeys, and the monkeys remove excessive pines from the crown of the fir tree.

　　Scientists’ field research found that the hinterland of Hengduan Mountain, where Yunnan golden monkey lives, is the core of global biodiversity hotspots. The protection of Yunnan golden monkey is also the protection of virgin forest: protecting Yunnan golden monkey will protect more than 5% of China’s virgin forest.

　　In recent years, Yunnan has effectively protected Yunnan golden snub-nosed monkey populations and habitats to some extent by expanding protected areas, carrying out the rescue and protection of extremely small populations of wild species, promoting the reform of nature reserve management system, implementing the Yunnan Province Protection Action Plan (2015-2020), relocating residents in the core areas and buffer zones of protected areas, and investing special funds for rescue and protection.

　　Both the captive breeding experiment of Yunnan golden monkey in Kunming Animal Institute in recent 20 years and the field follow-up investigation by researchers show that the annual birth rate of Yunnan golden monkey population can reach more than 10%, sometimes as high as 15%.

　　"As long as there is no abnormal death, the number of monkeys will continue to increase, and small populations will not die out automatically." Long Yongcheng said.

　　At present, although there are fewer and fewer poachers, even sporadic poaching activities are unbearable for Yunnan golden monkeys with a population of less than 3,000.

　　Therefore, scientists including Long Yongcheng believe that the experience of monkey protection in Laojun Mountain in Lijiang and Tacheng Town in Weixi County proves that the whole process of tracking and protection is one of the most effective means to protect Yunnan golden monkey at present.

　　"The meritorious service of the Monkey Guard Team is as great as the research results of animal ecologists." Long Yongcheng said.

　　To this end, the public welfare funds donated by Alashan SEE Ecological Association to the "Yunnan Golden Monkey Dynamic Monitoring Project" are not only used for equipment improvement and capacity building of patrol officers, but also give priority to providing Himalayan bee breeding training, beehives and rare Chinese herbal medicine seedlings for patrol officers’ families, so that these people can diversify their family income sources and make them feel at ease.

　　However, while affirming the achievements of the monkey guard team, some researchers expressed their objection to the "monkey herding" of the Xiangguqing patrol team in Tacheng Town regularly feeding Yunnan golden monkeys, and thought it should be stopped. They are worried that years of special care may weaken the survival ability of Yunnan golden monkey in nature.

　　"This is a thorny problem." Long Yongcheng said that at present, the research on Yunnan golden monkey population is still very limited, and it is difficult to say which protection scheme is the most appropriate without a national survey. "If we don’t grasp the population number, dynamic changes, habitat conditions, threatened factors and protection needs of Yunnan golden monkey as soon as possible, it will be difficult to formulate scientific protection measures."

　　Fortunately, his long-awaited investigation has finally started, and the mystery of Yunnan golden monkey will be more clearly visible.

　　BEIJING, July 15 (Xinhua) On July 14, the 8th Global Bulk Grain and Oil Industry Summit kicked off in Chengdu, Sichuan. Major large-scale bulk grain and oil producers, processors, traders, industry associations, scientific research institutions and machinery and equipment manufacturers from many countries and regions around the world attended the meeting. The global bulk grain and oil industry summit was hosted by the China Chamber of Commerce for Import and Export of Food, Livestock and Animals. Domestic and foreign bulk grain and oil experts gave special speeches and various forms of discussions and exchanges on the supply and demand situation of the world grain and oil market, food hygiene and safety, product marketing and related new technology issues.

　　Bian Zhenhu, president of China Chamber of Commerce for Import and Export of Food, Livestock and Animals, said that China’s continuous opening-up has contributed a lot of positive energy to the global economic recovery. He said, "Despite the downward pressure on economic development, the trade of bulk grain and oil products between China and the international community has risen and fallen, fast and slow, but it is undeniable that China is the most reliable driving force and kinetic energy for the demand for grain and oil products in large economies." Bian Zhenhu believes that China’s domestic consumer market has huge capacity, great potential and considerable prospects, which will be beneficial to the development of various forms of cooperation in the grain and oil field for a long time. He expressed full confidence in the large-scale grain and oil cooperation in the global field.

　　As one of the partners of this summit, the Sustainable Palm Oil Roundtable Initiative (RSPO) attaches great importance to the role and position of China’s sustainable palm oil import and export in promoting the transformation of the global palm oil market, and is committed to promoting RSPO-certified sustainable palm oil to become the industry norm in China. Darrel Webber, CEO of RSPO, said that RSPO currently has more than 2,900 members worldwide, and all members are committed to producing, purchasing and trading palm oil in a sustainable way. China is the second largest palm oil importer and the third largest palm oil consumer in the world. Darrel Webber revealed, "RSPO and China Chamber of Commerce for Import and Export of Food, Livestock and Animals are jointly working out a report, which can let you know the consumption situation of palm oil in China and provide you with necessary information and help." It is reported that "China Sustainable Palm Oil Supply Chain Forum-RSPO China Forum" was held in Chengdu on July 13th, which introduced the development of RSPO in China and its expectation for the future sustainable palm oil, and actively advocated the development of sustainable palm oil in China through multi-party cooperation.

　　In addition, Villi, inspector of Sichuan Provincial Department of Commerce, Fu Yan, Commissioner of Chengdu Special Office of Ministry of Commerce, Huang Yajun, Director of Plant and Animal Quarantine Supervision and Inspection Department of AQSIQ, Lin Xiangming, Deputy Director of Science and Technology Education Department of Ministry of Agriculture, Director of Safety and Intellectual Property Department of Genetically Modified Organisms, Jason Clay, Senior Vice President of World Wide Fund for Nature (USA), Yang Junhao, the first generation of Malaysian Palm Oil General Administration in China, and many other domestic and foreign experts attended the global bulk grain and oil industry summit and delivered keynote speeches.

　　It is reported that the "Global Bulk Grain and Oil Industry Summit" is the only bulk grain and oil conference in China, involving a variety of professional exchanges. The summit is maturing and has become an important brand conference with the largest scale, the most comprehensive variety and strong influence among the bulk grain and oil industry conferences in the world. In addition, the global bulk grain and oil industry summit has also become an important trading platform for the global bulk grain and oil industry. The summit will last for two days, and there will be many special speeches and various forms of seminars and exchange activities.

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For most office workers, the first demand for buying a car is to travel instead of walking, and considering practicality, many of them can meet this requirement. What I bring to you today is that it has many highlights. Let’s take a good look at it.

Let’s take a look at the appearance of AION S. The design of AION S front is very sporty and sporty. Coupled with simple and fashionable headlights, the details are exquisite. The car is equipped with LED daytime running lights, automatic opening and closing, delayed closing and so on. Coming to the side of the car body, the size of the car body is 4810MM*1880MM*1515MM. The car adopts simple lines, and the side wall feels very hard. With large-sized thick-walled tires, the overall visual effect is very deep. In the design of the rear end, the rear end looks more stable, and the taillights look very fashionable and sporty, creating a good atmosphere.

Sitting in the car, the interior adopts avant-garde design, and the overall design atmosphere is still in place. The steering wheel of the car is well designed, made of plastic material, and the visual effect is good. Let’s take a look at the central control. The design of the center console is reasonable, which makes the interior design quite layered, and the details are still in place. Next, let Xiaobian introduce the dashboard and seats. The car is equipped with an atmospheric dashboard and the shape takes the movement route. The car uses a fabric/imitation leather mixed seat, which is wide and thick and very comfortable to ride.

AION S is equipped with a motor with a total power of 100KW and a total torque of 175N.m It has good acceleration, excellent cruising range and good power performance.

In addition, the car is equipped with car networking, driving mode selection, remote control key, traction control (ASR/TCS, etc.), support for CarLife and other configurations.

Such a car with the right price is enough to meet the daily practical needs, and it doesn’t take much thought to maintain it at ordinary times, and the cost performance is good. Xiaobian thinks that if you really want to buy this car, you still have to go offline to actually experience it.

Original, all-weather technology, all-weather technology

Everyone needs to transform.

Author | Liu Baodan, Editor | Zhou Zhiyu

Super live streaming host has the voice over the weakening, so that their relationship with the platform, become more subtle.

On April 20, Simba angrily attacked Kuaishou during the live broadcast. On that day, Kuaishou banned Simba’s personal account for a month. This is the longest time Kuaishou has banned Simba in the past three years.

Simba, who frequently makes outrageous remarks about Kuaishou, has traffic anxiety, while Kuaishou e-commerce is shifting from super live streaming host to shelf mode, and its dependence on super live streaming hosts such as Simba is decreasing.

To some extent, this is the manifestation of the contradiction between super live streaming hosts and fast-growing platforms. Simba is undoubtedly emotional, and he did contribute to the early development of Kuaishou e-commerce, but this relationship must return to business logic to continue.

Kuaishou, who transforms shelf e-commerce, of course wants to get rid of his dependence on super live streaming hosts. The severe punishment of Simba is the need for platform ecological governance and the need to seek business model breakthroughs.

Content-based e-commerce is integrating with shelf-based e-commerce, and the golden age of super live streaming hosts is finally over. As a trillion-dollar e-commerce platform, Kuaishou is no longer the Kuaishou of yesterday, it is moving towards a new journey.

1

shot

"Brother Kuaishou" Simba once again staged a familiar scene.

In the live broadcast on the evening of April 20, Simba said fiercely that he was programmed into the script by other live streaming hosts. He also angrily claimed that if all his live streaming hosts were blocked, he would dare to sue the platform for no cash flow.

Afterwards, Kuaishou’s reaction could be described as "fast, accurate and ruthless". According to the live broadcast ban instructions, Simba’s live broadcast permission will be lifted on May 20, 2024, and the ban period will last for one month.

This is not the first time Simba has been banned by Kuaishou, but the intensity is far greater than before.

In the past, Simba has never been banned for a long time for simply shelling Kuaishou. Last March, Simba publicly accused the platform of fraudulent popularity in a live broadcast and was banned by the platform for 48 hours. Earlier, Simba also had some fierce remarks, but was only banned for a week.

Simba was obviously not convinced by this ban. The live streaming host of Xinxuan Group began to suspend the broadcast indefinitely in protest.

Simba raged against Kuaishou and had his own traffic anxiety. The super live streaming host platform is very conflicting and can bring traffic, and Simba has tried it well in the past. Even after each Simba rebroadcast, the traffic can be higher than before. This also makes Simba suffer a week-long ban in the past, but it has little impact on Simba.

A person close to Kuaishou told Wall Street that Simba has deep traffic anxiety and wants to do something.

It was understood that Simba’s live broadcast that night was a special one for Good Kids, with sales of less than 100 million yuan. This was Simba’s first live broadcast in April, and it had been more than a month since the last live broadcast, and such results obviously did not meet expectations.

This time, both sides still have room. Simba’s unblocking time is before the 618 promotion, and his live streaming host can also re-enter the battle at any time.

Looking back at Simba’s past complaints, it can be found that another point that made him emotional and complaining was that he believed that Kuaishou tended to lose his traffic resources.

Getting rid of the over-reliance on a single live streaming host is an inevitable step in the development of the platform, and the resulting contradictions are almost doomed. In fact, while the Kuaishou e-commerce plate continues to grow, the Simba family’s GMV share in Kuaishou is not as good as before.

In 2019, the annual gross merchandise volume of Kuaishou e-commerce was 59.60 billion yuan, of which Simba contributed 15 billion yuan, accounting for a quarter. Today, Simba’s contribution has dropped significantly. According to Zhuang Shuai, a retail e-commerce industry expert and founder of Bailian Consulting, Simba’s GMV will only account for about one-twentieth of Kuaishou’s e-commerce GMV in 2022.

Zhuang Shuai believes that Simba is no longer so important to Kuaishou. More and more brand merchants are choosing to open flagship stores in Kuaishou, and new forces are rising rapidly. Their product selection capabilities and platform operation capabilities are stronger, and they are more in line with the requirements of the new Kuaishou e-commerce ecosystem.

Zhuang Shuai bluntly said that Simba’s unstable state of mood swings and the practice of creating various emergencies conflict with the current consumer mentality of pursuing cost performance and good service, which has caused negative public opinion on the platform, and will affect Kuaishou’s stock price and normal operation in serious cases.

For Simba, after experiencing the brutal growth of live streaming e-commerce, it is particularly crucial to be able to adapt to the new industry rules and make changes. Perhaps this ban is just a reminder that even as a super live streaming host, you must return to the business itself in the future.

2

transformation

Simba’s embarrassing situation reflects the current situation of the live streaming e-commerce industry, that is, the super live streaming host has the voice over weakening.

The reality is that Internet user growth has peaked, and the powder absorption capacity of super live streaming hosts is also on the verge of the ceiling. From a platform perspective, the birth of super live streaming hosts has become increasingly difficult.

The industry logic has changed. In the past few years, super live streaming hosts have easily gained product selection and low-price advantages by relying on fan effects, and achieved hundreds of millions or even billions of sales. However, as a sales channel, the commissions and pit fees of super live streaming hosts often exacerbate the cost burden of enterprises.

In the past two years, Douyin, Kuaishou, Taobao, etc. have been vigorously supporting store broadcasts. Super live streaming hosts have gradually lost their price advantage, and the low-price ability has been transferred to the platform. The platform provides low-priced goods through traffic support and subsidies.

Taking Kuaishou as an example, recently, Kuaishou e-commerce officially launched the "Kuaishou Preferred" project. The products selected in the project are selected by Kuaishou e-commerce, covering various categories of popular goods, and achieving low prices on the whole network through official subsidies, big data pricing and other means.

Since 2016, content-based e-commerce has been making great progress. Douyin and Kuaishou have risen rapidly in this context and have become trillion-dollar e-commerce platforms. Viya, Li Jiaqi, Simba, and Brother Yang have quickly become famous and achieved wealth freedom. Luo Yonghao has also paid off his debts.

Nowadays, the growth rate of live e-commerce is gradually slowing down. For live platforms, shifting their strategic focus to shelf e-commerce is an inevitable choice to open up incremental space. The integration of live e-commerce and shelf e-commerce is the trend of the times.

A year ago, Kuaishou e-commerce first proposed the concept of "global operation", and regarded the content market and the "pan-shelf" market as the two major directions for future development. After more than a year of development, Kuaishou has made good progress in shelf e-commerce.

According to the financial report, in the fourth quarter of 2023, Kuaishou’s pan-shelf super-market growth, gross merchandise volume accounted for more than 20%, and users’ e-commerce search mentality is also increasing.

For Kuaishou, the current focus is to improve the efficiency of purchase conversion through the synergistic linkage between the content market and the shelf market, especially in the construction of shopping malls. Kuaishou still has a lot of infrastructure work to be continuously optimized.

As for Daren, it is just a part of Kuaishou’s e-commerce ecosystem. In Kuaishou’s global operation, Daren undertakes the distribution function. Kuaishou hopes that distribution, self-broadcast and shelves can form a joint force to do in-depth operation.

Compared with a single large live streaming host, Kuaishou hopes to grow more diverse talents from the platform. At the Attractive Force Conference in August last year, Kuaishou announced that it will invest in 400 billion traffic support for creators in the next year, which is expected to help creators realize over 100 billion monetization.

Kuaishou e-commerce has finally crossed the threshold of trillion e-commerce in five years. Standing at a new stage of development, Kuaishou needs to release more energy, provided that there is a healthy and diverse platform ecosystem. Banning Simba may be a good start.

Simba’s complaints are emotional, but the competition in e-commerce is brutal, and the gradual decline of the super live streaming hosting model is inevitable; Kuaishou and other e-commerce platforms also need to step out of their comfort zone and move towards more ambitious goals.

* This article is an all-weather original work of science and technology, and may not be reproduced without authorization. If you need to reprint, please reply to the word "reprint" in the background to obtain the reprint format requirements.

　 　 The film starring Zhang Zhen, Li Dongxue, Wang Qianyuan and Liu Shishi has received good news recently and has been shortlisted for the screening unit of the 19th Busan International Film Festival. This work, which has been hailed as "the best costume film in recent years" since its early release, will also cross the ocean to create a sense of existence for domestic costume films. In the play, Li Dongxue’s "less heroic" Jin Yichuan has reached a new height. Two short-knife weapons that can be combined are good at close combat, and the knife flowers are dazzling, reaching the extreme in speed and effect. In literary opera, his several emotional scenes have added a few more "chivalrous" elements to the characters.

"Embroidery Knife" Korean Screening

Domestic conscience martial arts films are expected overseas

　 　 "Embroidered Spring Knife" can be said to be a miracle work this summer. The martial arts masterpiece, which tells the story of three brocade-clothed guards fighting against their fate, has caused huge topics since its release on August 7. In the context of the recent widespread doubts about the storytelling ability of domestic films, "Embroidered Spring Knife" stands out and has become a rare domestic film to win by "telling a good story" in recent times. A large number of celebrities in the entertainment industry, including Gao Qunshu, Guan Hu, Chen Sicheng, Huang Bo, Yao Chen, Yuan Hong, Xiao Yang, Zhang Yi, and Yu Baimei, have strongly recommended the film, and it has been called by industry insiders as "the conscience of domestic costume films".

　 　 After the counter-attack of the summer season, "Embroidery Chun Knife" was recently confirmed to have been shortlisted for the "Open Cinema" section of the 19th Busan International Film Festival. During the festival from October 2 to 11, "Embroidery Chun Knife" will be screened together with Indian films "Soul Fighter", American films, and Korean films. In this regard, many overseas fans who have been following "Embroidery Chun Knife" have also expressed their hope to enjoy this well-made Chinese ancient costume as soon as possible. At that time, the creators of "Embroidery Chun Knife", Zhang Zhen, Li Dongxue, Wang Qianyuan, Liu Shishi and others are also expected to visit Busan to meet fans.

Martial arts play a sense of existence

"The Young Hero" is the most touching

　 　 It is said that martial arts are "adult fairy tales", because in the bondage of reality, it is easy to make a kind of expectation in life, eager to walk in the rivers and lakes like the heroes in the story, and enjoy enmity and hatred. Therefore, "Embroidery Spring Blade" is a martial arts film in a non-traditional sense, because the three brothers, played by Zhang Zhen, Li Dongxue, and Wang Qianyuan, are just "little people" living at the bottom of the officialdom. They rely on betraying their own force to get a meal, and they also have their own difficulties. The eldest brother Lu Jianxing has always wanted to be promoted, and the second brother Shen Lian is obsessed with redeeming the lover of the teacher. Even the most innocent and pleasant third brother Jin Yichuan is also restrained. He wants to live a free life, but has no choice but to face the endless blackmail of his senior brother Ding Xiu. But when the real dilemma facing each character is clearly revealed, the characters also have a sense of presence that moves the audience.

　 　 At the same time, the hidden "chivalry" of the story surfaced. This is most directly reflected in Li Dongxue’s heroic young man Jin Yichuan. In the play, the brotherhood between him and Zhang Zhen is impressive, knowing that it is Longtan Tiger’s Den, they still advance and retreat together without hesitation; he and the medical girl have a hazy and youthful love, but they will save her when the other party is in danger; and he and his senior brother have a complex entanglement. Although he hates him for blackmail, he also refuses to save her at a critical moment. "Every character has his own dilemma, and so does Jin Yichuan, but he is the most honest and sincere one. Maybe people can’t help themselves in the rivers and lakes, but he is definitely the most dedicated warrior."

　 　 1905 movie network news On September 22, the film (hereinafter referred to as ") held a press conference in Wuzhen, where it was filmed. Director Zhou Xianyang appeared with the stars Peng Yuyan, Wang Luodan, Jing Boran and Zhang Jin. A" burst version "trailer was also exposed that day, and Peng Yuyan and Angelababy’s bed scenes were also exposed. He laughed that he had less experience in bed scenes and more experience in fighting scenes. The film will be released on November 21.

Peng Yuyan admitted that he had no experience in shooting bed scenes, and Jing Boran hid in the toilet and blew the air conditioner when practicing

　 　 In the trailer, Peng Yuyan and Angelababy’s bed scenes are just beginning to emerge. When asked if he felt a little embarrassed during filming, Peng Yuyan first used the director as a shield, "Heroes have a lot of dreams. I don’t know what the director’s dream is to shoot this part. Everyone will know when they go to the cinema." He also said that his relationship scenes with Angelababy and Wang Luodan in the play are complete, but his experience in shooting bed scenes is relatively small. "I have more experience in filming, but less experience in bed scenes. When I shoot, it’s okay. I wear less clothes, and actresses wear more."

　 　 "Huang Feihong" was filmed in Wuzhen in June last year. At that time, the weather was very hot, and all the creators said that they were sweating before they started work every day. Jing Boran even revealed that he had hidden in the toilet to blow the air conditioner. "There is no air conditioner in the training room, but there is in the toilet. Every time I take a break, I hide in the toilet for ten minutes and twenty minutes." He also said that he had sweated less in the first two decades of his life than in the month when he was filming, and the director also wore at least five clothes for him, just to look stronger.

　 　 The weather was so hot at that time, and Jing Boran looked forward to finishing the martial arts practice with his master every time, but every time he could hear Peng Yuyan shouting "Teacher, I can practice for an extra hour" next door, and the pressure increased.

Wang Luodan responded that the ancient costume was too ugly: The director just took a fancy to me and wasn’t that beautiful

　 　 In "Huang Feihong", Wang Luodan played the role of a chivalrous woman for the first time, and her first scene was to kill people in a small alley. "I shot very quickly, and I could hardly see it. The director asked me to show the meaning of’I will kill you ‘with my eyes, so this time I killed people with my eyes."

　 　 Previously, Wang Luodan’s style in the TV series was frequently complained of being too ugly, and some netizens said she looked like a costume version of Ge You. This time in "Huang Feihong", Wang Luodan once again appeared in ancient costumes, which inevitably made people question whether the style has beauty. When the media mentioned this on the same day, Wang Luodan immediately answered like a barrage, "Everyone’s aesthetics are different. Only when there is attention can there be a topic, and only when there is a topic can there be an audience rating." Wei Zifu "was filmed for my uncle and aunt, and the people who criticized may not be the audience. In fact, it is normal to criticize, but suddenly the Internet criticized you in an all-out way, and suddenly it was all gone. I am also very surprised. Can you help me analyze what happened?" Wang Luodan also said that the hairstylist this time is the same person as the hairstylist of "Wei Zifu", and she thinks it looks good, but it seems that the director chose her to play because she is "not so beautiful." Director Zhou Xianyang immediately denied it after listening, "You misunderstood me, I think you are very beautiful."

　 　 Renowned actor and newly minted director Deng Chao has been confirmed as the FIRST Youth Film Festival’s 2014 promotion ambassador. In 2014, Deng Chao, who is the director of several major films, will make his directorial debut. Taking the baton from Qin Hailu, the promotion ambassador of the 2013 film festival, Deng Chao said: "This festival is a little different."

"There is not so much halo surrounding this film festival"

　 　 In 2013, Qin Hailu was the promotion ambassador for the FIRST Youth Film Festival. Similar to Deng Chao, Qin Hailu has also been obsessed with the stage of drama for many years, and because of this, the pursuit of acting in movies and TV is more perfect and demanding. During his time as promotion ambassador, Qin Hailu once sent a message to young filmmakers: "As an actor, you should convey to the audience a sense of confidence, there should be a feeling of galloping, I don’t care where your lights come from, I want to go from here to here, I don’t want to be here, I go there, you have no light, it doesn’t matter, this is what I bring to you personally, not what the role brings to you, I want you to feel that in that moment, I am free, and so are you."

　 　 Like every previous ambassador, when Deng Chao received this mission, he habitually asked: "What can I do for them?" In early 2013, when Qin Hailu saw the meaning of the five letters of FIRST (F: Freedom; I: Inspiration; R: Renaissance; S: Sharpness; T: Truthfulness), she had a soft spot for "freedom". Deng Chao said: "Recently, I am studying my previous films and short films. I feel that this film festival is full of passion. It belongs to young people, who dare to break through and express themselves. Daring to express is the temperament of this film festival. It is different from other film festivals. It will not be shrouded in so many halos. It is completely the freedom of a group of young people. I am still a young person, and I am also free to express myself."

Wild enough, bloody, free — FIRST CHOICE

　 　 From to, to, and then to, Deng Chao’s pondering and demanding of the performance is almost crazy. Easy to handle, atmospheric and spiritual, calm and explosive in an instant, the full excavation of understanding and the diligence of the day after tomorrow beyond ordinary people make the blood of the teenager and the stability of the adult appear in his personality at the same time. "What can be shot may be a good movie. Dare to shoot, dare not care, dare to take action for your own expression." This lot of courage is spewing out FIRST’s annual theme for 2014: Wild enough, young. "

　 　 The FIRST Youth Film Festival is about to usher in its eighth edition. As a young film festival that strives to explore and support potential young filmmakers, FIRST strictly selects the promotion ambassador every year. This ambassador is often the backbone of the Chinese film industry. He maintains a pioneering attitude in his field, dares to break through and stand up, and can set off an upward force in the industry. After "Li Mi’s Conjecture" and "China Partner" won the awards related to the high-profile section of the year in the third and seventh FIRST respectively, Deng Chao finally renewed his relationship with FIRST as a new promotion ambassador. Wild enough, bloody, free, and perhaps sincere, clear, and serious, this is the choice of FIRST and Deng Chao for each other.

You must have a passion for movies

　 　 Making his first film, Deng Chao said: "I am an actor, I love my profession, I want to be a director in order to be able to completely control the performance I want. In the past, I was interpreting other people’s lives, and I really wanted to make a work that was truly my own. So in fact, I became a director to act, and I have a lot to express." "The Master of Breaking Up" staged "the dumbest but touching romantic comedy in history". Unlike the tried-and-true light comedy, this film is defined as "heavy comedy", in which Deng Chao made many attempts to express himself. Although it is a heavy comedy, the real core is positive energy.

　 　 Getting acquainted with the FIRST Youth Film Festival, Deng Chao recalled studying at the Central Academy of Drama: "In the past, Chinese opera often showed short films of young people, and we were immersed in that atmosphere. We also took some homework and took the machine to shoot. This is the essence of film. Movies can be participated by anyone. The most fundamental thing in film is expression. Anyone who picks up a camera can tell a story, and what they want to express is a part of their personal world." The stronger the desire to scream, the more they will do their best to create opportunities for their debut. For young filmmakers, stories should always be born from desire, rather than filling the gaps in expression with experience.

　 　 For young directors who dream of making their own feature films, Deng Chao believes: "I didn’t realize it when I wasn’t a director, but now I realize that being able to make a work is already a kind of success. Because you have the urge to express yourself, it is good to take action for your expression. Too many people say in the accident world that although the comments in the world are mixed, but if you have done it with your heart, you can make a good movie. This is the best advice. Don’t wait. At first, I was also worried that I didn’t have enough experience and feelings, but now I find that as long as you have the desire to express, you can do it, and the problem can always be solved."

In the era of fuel vehicles, the competition in the European automobile market is a nightmare level. After all, it is the cradle of the industrial revolution. Both German and legal systems, Britain and Italy have excellent automobile industry strength. However, after entering the new energy era, new energy vehicles in Europe have become novice villages, and China automobile brands have more mature supply chain systems, so new energy vehicles are very suitable for exporting to the European market. At the recently opened Paris Motor Show, I took my family’s Dynasty series products to participate in the exhibition, among which the export version of Han completed its debut.

Since going abroad, it is necessary to make some changes to the logo and other details of the car logo. Han uses the exclusive Chinese car logo in China, and there are also many Chinese characters in the car. However, all the Chinese characters in the export version have become English. The byd English letter logo is hung on the front of the car, and the build your dreams logo is hung on the rear. The Chinese characters of the car model have become HAN.

Apart from the change of the detailed logo, the overall styling style is consistent with that of the Chinese version, belonging to the body of a medium and large sports coupe, and the temperament is similar to that of Paramera from the side of the car body. A Qian Shan Cui limited edition car was specially arranged at booth C of this Paris Auto Show, which provided a very cool emerald painting. The side of the car body was matched with forged alloy wheels and green brake calipers, and the tail was replaced with Chinese knot lights.

The materials used in the car are slightly different from the domestic version, and the sports atmosphere is obviously stronger, including the suede texture on the center console and seat back, so almost all the cars are soft bags, and no hard plastic boards can be seen. Self-adaptive rotating central control large screen has become a feature, and a digital LCD instrument panel is provided in front of the driver.

After exporting to Europe, we have to face higher freight and customs duties, so the price can’t be as close to the people as in China. The price of the main models of Han series models can be controlled within 300 thousand in the domestic market, but the price of the versions exported to Europe has almost doubled. The pre-sale price of the entry fee in Germany reached 72,000 euros, and the current exchange rate calculation exceeded 510,000 yuan.

It is necessary to know that the starting price of German local models is about 93,000 euros, while the first-class starting price is less than 50,000 euros. It is conceivable that Han has been regarded as a luxury car after exporting to the European market.

In fact, when it comes to performance, Han really doesn’t lose. The high-performance version provides front and rear dual motors, with a comprehensive output of 380 kW and an acceleration of 3.9 seconds. The chassis of the high-equipped model also provides a soft and hard adjustable active suspension system, and the driving texture is not cheap.

At this stage, domestic pure electric new energy vehicles have technical advantages in Europe, and intelligent vehicle systems are also in the forefront. Now it seems that the overtaking in corners mentioned by the industry in those years is about to be realized, and there is no need to look down on self-owned brand models.

In the promotion channel of Zhaotong, car home, it is under way, and the promotion covers Zhaotong area. According to our understanding, the current car purchase can enjoy a maximum discount of 0.3 million, and the minimum starting price is 156,800. If you are interested in this model, I suggest you click "Check the car price" in the quotation form to get a higher discount.

The design of Haval Xiaolong MAX is full of power and movement. The front face adopts a large air intake grille, with a tough front bumper and a sharp headlight group, showing a strong sporty atmosphere. The side lines of the car body are smooth and strong, showing the muscle lines of the car body. The tail design of the car is simple and generous, and the taillights are designed through, which echoes the front face and the overall style is very harmonious. The large body size, spacious and comfortable space and luxurious and exquisite interior are a highlight of Haval Xiaolong MAX. Generally speaking, the design of Haval Xiaolong MAX is fashionable and atmospheric, showing its powerful gas field and good sports performance as an SUV.

Haval Xiaolong MAX is a medium-sized SUV with a body size of 4758*1895*1725mm and a wheelbase of 2800mm. Its side lines are smooth and dynamic. The front and rear wheel tracks are 1626mm and 1630mm respectively, and the front tyre size is 235/55 R19, and the rear tyre size is also 235/55 R19. The body height is moderate, with large tires, which makes the whole car look more stable and atmospheric. In addition, Haval Xiaolong MAX also adopts a fashionable rim design, which adds a sense of movement to the whole vehicle.

Haval Xiaolong MAX’s interior design style is fashionable and atmospheric, and it is made of high-quality materials. The steering wheel is wrapped in leather, which feels comfortable, and the position can be manually adjusted up and down+back and forth, which is convenient for drivers to find the most comfortable position. The central control screen size is 12.3 inches, which supports the voice recognition control of multimedia system, navigation, telephone, air conditioner and skylight, and is easy to operate. The front seats are equipped with heating function to provide a more comfortable driving experience. The seat is made of imitation leather, and the front and rear adjustment, backrest adjustment and height adjustment (2-way) can be carried out for the main/co-pilot seats. The front row is also equipped with two USB/Type-C interfaces, and the rear row is also equipped with two USB/Type-C interfaces to meet the charging needs of passengers. The backrest of the second row of seats can be adjusted, and the rear seats support proportional reclining, which flexibly adapts to different space requirements. The overall interior design is simple and generous, paying attention to the comfort of drivers and passengers, and it is a high-quality family car.

Haval Xiaolong MAX is equipped with a 1.5-liter 116-horsepower four-cylinder engine with a maximum power of 85 kW and a maximum torque of 140 Nm. This engine uses a 2-speed DHT gearbox, which can provide a smooth driving experience for the vehicle. In addition, this car series also has excellent fuel economy and power performance, which is a very worthy car choice.

The design of Haval Xiaolong MAX has undoubtedly left a deep impression on people. As the owner of car home said, its long and narrow headlights and smooth lines show a kind of domineering and dynamic. However, as he mentioned, the design of the hub may not be completely in line with personal preferences. However, this does not affect our overall evaluation of Haval Xiaolong MAX. Regardless of the appearance, this model has excellent performance and configuration, providing consumers with excellent driving experience and comfort. Therefore, for those consumers who have certain requirements on appearance, Haval Xiaolong MAX is still a worthy choice.

　　Recently, the Haval brand brought all its new energy vehicles such as Haval Xiaolong MAX, Haval Xiaolong and Haval second-generation big dog PHEV to the Shanghai Auto Show. As a brand-new product sequence of Haval brand, Haval Xiaolong MAX is called "epoch-making" by Great Wall Motor.

　　The confidence of Great Wall Motor comes from one of its core technologies-the new intelligent four-wheel drive electric hybrid technology Hi4. It is understood that H(Hybrid) in Hi4 stands for hybrid, i(intelligent) stands for intelligence, and 4(4WD) stands for four-wheel drive system. Haval said that Hi4 will break the traditional perception that new energy vehicles have no control and provide high-class driving pleasure for new energy users.

　　According to Great Wall Motor, Hi4 adopts a hybrid "new configuration" with three power sources and two shafts, and realizes the electric hybrid architecture of series-parallel four-wheel drive through the distributed arrangement of front and rear axles and two motors. At the same time, relying on the high-precision perception of motor rotation on vehicle speed, i4′ s iTVC intelligent torque vector control system can quickly distribute and dynamically adjust the torque of front and rear axles through millisecond frequency, effectively restrain the skid of low-attached roads and the tendency of understeer or oversteer when cornering, and improve the handling stability and driving safety. In addition, Hi4′ s electromechanical coupling transmission system innovatively designed a two-gear electromechanical coupling unit, which realized the working condition coverage of engine direct drive near full speed range and met the driving needs of users in the whole scene.

　　What is more attractive is that Hi4 can reduce the cost, replace two-wheel drive products, and realize "four-wheel drive experience, two-wheel drive price, four-wheel drive performance and two-wheel drive energy consumption".

　　In addition, Haval Xiaolong MAX adopts a 1.5L hybrid engine, with a comprehensive power of 205kW, a comprehensive torque of 585N·m, a comprehensive fuel consumption of WLTC of 1.78L/100km, and a zero acceleration of only 6.8s s..

　　In the era of new energy vehicles, intelligence is naturally standard. According to reports, Haval Xiaolong MAX is equipped with a new generation of Coffee OS intelligent cockpit system, covering 12 fields such as vehicle control, system setting, navigation, multimedia and air conditioning, with a wake-up speed of 300 milliseconds, a response speed of 400 milliseconds and a vehicle control skill response of 900 milliseconds. Moreover, the coffee intelligent driving system assembled in the new model can realize L2+ level intelligent driving assistance in all road conditions, all time and all weather with one ADAS intelligent forward-looking camera, five millimeter-wave radars, four panoramic cameras and 12 ultrasonic radars, including the functions of changing lanes, intelligent cornering and intelligent dodge in HWA non-single high-speed scenes.

　　In Haval’s view, the new intelligent four-wheel drive electric hybrid technology Hi4 is very competitive, which will help Haval return to the global automobile mainstream market and win the breakthrough battle of new energy in the second half. At the same time, Hi4 will make users "affordable, drive well, save money and run far" by replacing two-wheel drive products with equivalent value, with "four-wheel drive experience, two-wheel drive price, four-wheel drive performance and two-wheel drive energy consumption".