Sharing a car quietly grows up： renting a car is cost-effective and comfortable.

　　Bike-sharing swept across the country in an instant, and shared cars are also quietly developing, and various platforms are lining up. In Guangzhou, the shared car platform started from the pilot project in the University Town, and has now entered the urban area of Guangzhou. There are many shared car platforms such as car, once, driving and ding-dong travel, and TUGO will also be launched in Guangzhou on the 27th of this month.

　　On the afternoon of the 23rd of this month, the reporter experienced the discovery of a shared car. When using it, you need real-name authentication, self-service car rental, and you can unlock the door with your mobile phone without a deposit. The process is relatively simple. Song Youcai, a senior user who has used the shared car for more than 100 times since October 10 last year, said that the best advantage of the shared car is to drive by yourself and not wait for the bus. The price of "having a car" has not been adjusted, and "driving" has been adjusted, which is cheaper than Didi, and does not increase in price in rainy days. Compared with other first-tier cities, Guangzhou’s new energy vehicle license plate is easier to obtain, but it is difficult to park and charge, which are the problems that must be solved in time-sharing car rental platform.

　　Experience: Real-name authentication self-service car rental does not require a deposit

　　On the afternoon of the 23rd of this month, the reporter and Guangzhou Daily anchor Xiao Wen and Da Zhao experienced the time-sharing service of once-used car, which was broadcast live on several platforms, and the response was enthusiastic. First, download and install the "Once Degree" App, register and complete the real-name authentication of ID card and driver’s license, then select the outlet of Heye Square in Yuexiu District in the App, lock the vehicle after confirming the use of the car, reserve 5 minutes for the user to find the car, and then start charging after 5 minutes. After finding the vehicle, click the "open the door" option in the App, the corresponding door will be unlocked, and the car key is also in the car. The reporter set out from Heye Square outlet, arrived at Xinghai Concert Hall and returned to Heye Square. The journey of this experience is 19.62 kilometers, which takes 1 hour and 43 minutes and costs 29.98 yuan. "Once" is charged by mileage and time, and the current price is 1 yuan/km+0.1 yuan/min, without deposit.

　　What about the driving experience of electric vehicles? Xiao Wen tested the electric car for the first time. "I feel that the throttle is very loose. It is very different from the fuel car when starting, and the car is very quiet." The anchor said: "The car is small from the outside, but sitting in the back seat feels spacious and not crowded."

　　In addition, if the vehicle violates traffic regulations, the background will retrieve the user who was driving at that time according to the violation record, and push the violation reminder to the user in the App, and the user needs to handle the violation fine by himself.

　　It is reported that all car time-sharing platforms need real-name authentication. For example, the "Car App" requires that the mobile phone number, driver’s license and ID card must be the same person. After the user takes a copy of the driver’s license and holds a bust of the ID card, he uploads it and waits for one working day to pass the authentication.

　　Distribution: There are layouts around the center.

　　At present, there are once shared car platforms in Guangzhou, such as having a car, driving, and traveling. Most shared car platforms use electric vehicles, which are cheaper than fuel vehicles, green and environmentally friendly, and have low maintenance costs in the later period, and are suitable for vehicle positioning for short and medium trips.

　　It is reported that there are 42 outlets in Tianhe, Yuexiu, Liwan, Haizhu, Baiyun, Panyu, etc., using Chery EQ model, the northernmost outlet is near Feixiang Park subway station, and the southernmost outlet is in Zhonghuan West Road in the university town, while there are 13 outlets along the way from guangzhou east railway station to Zhujiang New Town. "The downtown is our first choice", said Andy, deputy general manager of Guangzhou, "One hundred cars will be added in Guangzhou in the future".

　　"Youche" has 14 outlets in the University Town, adopting the Beiqi EV260 model. At present, it has entered Haizhu District, and set up four outlets near Haizhu Bus Terminal, near Guang Zhouta, No.6 Courtyard and Nanzhoubei Bus Station. In the future, it will add outlets in Tianhe, Huangpu and Panyu.

　　At present, Dingdong Travel is only set up in Panyu District, with a total of 60 outlets, using two electric vehicles of Zhidou, and the outlets will be extended to the whole city in the future. It is reported that at present, 300 Dongfeng E30 two-door and four-seat vehicles and 700 five-door and four-seat Tengshi electric vehicles have been purchased, and they have started to be launched in areas from Nansha to Huangpu and other places.

　　In addition, there are 15 outlets in the university town, and there is also an intention to enter the urban area.

　　Disadvantages: high cost, fewer cars and fewer outlets.

　　Judging from the reporter’s experience, there are at least two "bugs" in sharing car rental at present: fewer cars and fewer outlets. These two aspects make car sharing not as popular in cities as bike-sharing.

　　It is a money-burning thing to share the car rental platform and increase the delivery of vehicles and the laying of outlets. Andy, deputy general manager of the once-used car, said that the purchase price of Chery EQ electric cars was around 50,000, and 100 cars were 5 million. Sharing cars is a heavy asset model, so adding cars means consuming a lot of money.

　　Cui Ruizhe, general manager of time-sharing leasing, said: "The biggest difference between cars and bicycles is that the cost is too high. The high cost leads to the scale not going up. There are dozens in the country, five or six in each city, and they are currently in a melee period. No market share has exceeded 30%. "

　　Wu Mao, the head of the Guangzhou branch of the car, said that the purchase price of each Beiqi EV260 electric car is close to 90,000 yuan. Compared with the university town, the operating cost in the urban area is more than 10%. The main reasons for the increase in the operating cost in the urban area are the high parking fee in the urban area and the high electricity bill for frequent manual dispatching and charging of vehicles. "Operation and maintenance costs account for one-third of the cost." Andy said.

　　In addition, increasing the laying of charging piles also requires funds, and the popularization of charging facilities also involves the participation of government departments.

　　praise

　　Good arrival: it’s good without taking a taxi, and the price will not increase in rainy days.

　　"The first time I came into contact with a shared car, a car was advertised downstairs in our company, and I registered it when I thought it was novel." Mr. Song, who has been a user since October last year, told reporters: "It rained every day, and Didi and Uber couldn’t get a car, so I thought of sharing a car."

　　The cost of sharing a car is half cheaper than Didi. Mr. Song calculated a shrewd account for the reporter: many of his colleagues live in Suishi and work in the university town. Originally, Didi carpooled to work, and three people carpooled to the company in 15 yuan, with a per capita 5 yuan, but using the "car" App also cost 7.5 yuan, with a per capita 2.5 yuan, which was half cheaper, so later it was changed to "car".

　　In addition to the price satisfaction, Mr. Song also praised its user experience. "The advantage of sharing a car is that you can drive and don’t have to spend time waiting for the bus. By the way, it doesn’t raise prices in rainy days."

　　People’s cognition of car rental is also changing. Mr. Xie, an office worker, is an advocate of light assets, saying that he will always rent a car. "If you buy a car, you have to pay monthly insurance for your home and office building. The car is a consumable. If you spend more than 100,000 yuan in a few years, it will be worthless. The loss and insurance costs of the car can be rented at will."

　　difficult

　　Difficult to find a car: I often encounter "zero available vehicles"

　　Mr. Song, a veteran user, has used it for more than 100 times on the "car-owning" platform, but he said: "I started using it in October last year, but I didn’t need it at the end of December because it was difficult to rent a car! At first, ‘ Have a car ’ There are fewer cars on the App, but there are fewer users. I can rent a car every day, but then there are more users. There is basically no car at 5 pm, and there is a lack of cars on weekends. "

　　Can I rent a car or not? The reporter experienced three apps: Once, Driving and Ding Dong. At 7 o’clock on the evening of February 22, the reporter set the starting place as Guangzhou Daily in Yuexiu District and the ending point as Agile Garden in Panyu District, and used the car rental service through three apps respectively. At one time, it was shown that the nearest pick-up point was in the underground parking lot of Heye Square on Kang Wang Road, but when the reporter booked the car, the pick-up point showed that the available vehicles were zero. Not only is there no available vehicle in Heye Square, but all the pick-up points in Guangzhou once showed zero available vehicles. At 11 o’clock in the middle of the night on the 23rd, the reporter opened it once again, and the whole city showed that there was only one car at the pick-up point of Beijing-Zhuhai line.

　　The reporter also tested driving and ding-dong travel. The driving outlets are all in the university town. At 3 pm on the 23rd, there were zero available vehicles, and there were five vehicles at 11 pm. The distribution range of Ding-Dong trips is all in Panyu District. Similarly, there are no available vehicles at 3 pm, and there are 9 vehicles at 11 pm.

　　"In Guangzhou, according to the statistics of our platform, a shared car corresponds to 200 users", once Andy, deputy general manager of the car, said, "The difficulty of renting a car can be imagined".

　　Regarding the difficulty of renting a car in some time periods, Wang Yingjie, once the head of the car operation and maintenance department, said that the demand for cars is tidal: after 7: 30, the cars are basically robbed at the peak hours of work, and after 10: 00, the cars will be returned one after another. At lunch time, the car is tight, and the car is available after 2 pm, and there is basically no car at the peak hours of work. Therefore, the probability of grabbing the car at around 7 am, 10 am and 2 pm every day will be higher.

　　Difficult to pick up the car: you can’t fly to the pick-up point in 5 minutes.

　　At about 3 pm on the 23rd, the reporter tried to open a shared car rental App again and found that only one car was available on Xingang West Road, about 8 kilometers away from Guangzhou Daily. According to the requirements, there is only 5 minutes to pick up the car from booking to charging, and the reporter can’t fly even if he flies.

　　Even the once-APP with the most evenly distributed outlets in Guangzhou, the nearest pick-up point from Guangzhou Daily is the underground parking lot of Heye Square on Kang Wang Road. If there is a car, it takes 20 minutes to get it on foot.

　　Moreover, the rules set by these shared car rental apps are basically the same. They all need to pick up the car at a fixed pick-up point, and they can change cars in different places, but they must also stop at their fixed parking spaces. Colleagues who live in Panyu Agile also said that under the current network layout, it is impossible to realize the desire to rent a car near Guangzhou Daily and return the car near Agile.

　　Parking is difficult: returning the car at the return point and taking the subway home is quite tossing.

　　Even if the reporter gets the car, what about parking? The reporter’s residence is located in Agile Garden, Panyu District, and the nearest parking spot is the ground parking lot of Guangzhou Dajia Garden, Haizhu District. The distance between the two places is 10.2 kilometers, which means that the reporter has to take other means of transportation to go home after parking the car. At one time, the distribution of outlets was the most uniform, but it was impossible to park nearby.

　　"The distribution of shared car outlets is still too sparse. It is inconvenient to rent a car from the company and go home. I have to park my car at a fixed outlet outside the three subway stations at home, and then take the subway home." User Miss Li complained.

　　In addition to the need for fixed outlets to park, the full parking spaces at outlets are also a headache for users.

　　Cui Ruizhe, general manager of time-sharing leasing, said that parking difficulty is a problem that must be solved in domestic time-sharing leasing car platforms. At present, all platforms entering Guangzhou have their own parking outlets to pick up cars and park at fixed outlets, but the parking spaces at fixed outlets are full, so where should the cars park?

　　In this regard, some merchants have provided solutions. For example, Ding Dong has reserved parking spaces to be rented and returned at each outlet. At the same time, according to the data feedback of each site, we pay attention to the number of vehicles put in, and adjust the matching degree of vehicles and parking spaces in time. Difficult to charge: the charging pile is difficult to find and not as convenient as refueling.

　　At present, all models of shared car rental are electric vehicles, and charging is the most critical part of renting shared cars. Because the charging service provided by the shared car platform for users is free, this puts forward the importance for the shared car rental platform — — It is necessary to have enough charging pile equipment outlets.

　　The reporter noticed that in several popular shared car apps in Guangzhou, users can find the free charging outlets provided by the lessor through the navigation design of "looking for charging piles" during car rental.

　　However, this kind of free charging benefit is not easy and convenient to enjoy. Because there are very few outlets with charging piles. At one time, for example, there were 42 outlets all over Tianhe District, Yuexiu District, Liwan District and Haizhu District, but only 4 outlets had charging piles. Users may fall into such an embarrassing situation — — It’s too far to charge and too far to return the car.

　　On the other hand, if you can’t go to the free outlets, it is difficult to find public charging piles. Because in Guangzhou, especially in Yuexiu, Liwan and other old cities, there are only a handful of charging pile parking lots. The data obtained by the reporter from China Southern Power Grid and new energy vehicle dealers such as Tengshi and BAIC show that more than 60% of the current public charging piles are located in Panyu and Baiyun District.

　　advice from others

　　It is reported that Beijing Municipal Road and Bridge Group Co., Ltd. has planned to transform the space under more than 40 viaducts in Beijing’s Second and Third Ring Roads as a "shared car" rental point.

　　Shanghai’s "Guiding Opinions on Promoting the Development of Time-sharing Industry of New Energy Vehicles in Shanghai" makes it clear that by the end of 2020, there will be more than 6,000 time-sharing service outlets for new energy vehicles, more than 20,000 pure electric vehicles and more than 30,000 charging piles, and the charging service radius of the central city is less than 1 km, which basically meets the travel needs of the central city of more than 40 million passengers/year. (Text, Figure/Guangzhou Daily All-Media Reporter Zhang Lu, Wang Fuxin, Chen Xinxin, Deng Li, Zhou Weili)